What shipped, when, and a link to every version of it.

ARAY

Energy intelligence

Surface

keuristic.com/aray

Coverage

36 Indian zones · 170 countries

Model

Open → Pro → Desk → Atlas

Started as a legal-intelligence dashboard for Indian energy disputes, became a carbon-intensity map, and is now a stakeholder-layered product with pricing on the page. The v1 prototype and both dashboard generations are still hosted below.

Every surface built for ARAY

• The mapCurrent product surface — map, desks, plans, method.
• Zones APIPublic read endpoint behind the map. No key.
• ARAY v1 prototypeFirst build: Leaflet map of India carbon intensity with a MERIT live-feed hook.
• Array v2 dashboardGlobal energy SPA — pipelines, chokepoints, storage, transition layers.
• Alaya dashboardThe original: Indian energy legal intelligence and the Change-in-Law compendium.
• Alaya plans viewPlanning and network-analysis view built on top of the Alaya dataset.

Timeline

1. JUL 2026

   ARAY relaunched at /aray

   Rebuilt as one page: interactive map, five stakeholder desks, a four-tier price ladder and the full method published inline.

2. JUL 2026

   Zones API opened

   State, region and country data served from a single documented endpoint with no auth.

3. JUL 2026

   Array v2 global SPA

   Pipelines, chokepoints, storage and transition layers on a world map.

4. MAR 2026

   Alaya launch

   Indian energy legal intelligence dashboard with the Change-in-Law compendium.

EQUALAW

Legal tech

Surface

equalaw.tech

Reach

5,000+ users · 12 states

Model

Free for citizens, funded on supply

The oldest idea in the portfolio and the one that set the thesis for everything after it. Running with legal-aid authorities and NGOs since 2023; now being rebuilt as the two-sided platform it was always trying to be.

Every surface built for EQUALAW

• Equalaw landingThe two-door product page — citizen side and advocate side.
• The working prototypeVoice-first intake app and caseworker console, in four languages including RTL.
• equalaw.techSame page on its own domain.
• Build logDated development journal for the product.
• Intake APIShared signup endpoint. GET returns the accepted source schema.

Timeline

1. JUL 2026

   Intake prototype shipped

   Both surfaces built: a voice-first citizen app in English, Arabic, Urdu and Spanish, and the caseworker console that receives the same intake as a checkable brief.

2. JUL 2026

   Brand system applied

   Equalaw Navy and Gold, the hairline monoline wordmark, and Archivo / Hanken Grotesk / Spline Sans Mono across every surface.

3. JUL 2026

   Two-sided landing shipped

   Root domain now serves a real product page instead of the changelog, with working citizen and advocate intake.

4. MAR 2026

   Instant legal inference live

   Guidance in English, Hindi and regional languages across landlord-tenant and employment matters.

5. FEB 2026

   Specialised legal pillars

   Automated query resolution for tenancy, employment and consumer protection.

6. JAN 2026

   Financial litigation core

   Section 138 cheque-bounce logic and debt-recovery guidance.

7. AUG 2023

   Founded

   Legal-aid partnerships across 8 district authorities and 15 NGOs; 200+ grassroots advocates trained.

PLAYFRACTION

Sports tech

Surface

keuristic.com/playfraction

Storage

Offline-first, local

Scope

Booking · scoring · history

Slot booking, scheduled matches with score entry, and match history — written offline-first so a venue with bad wifi still works.

Every surface built for PLAYFRACTION

• Playfraction appBooking, scoring and match history.

Timeline

1. JUL 2026

   Launched

   Slot booking, scheduled matches, score entry, history and offline-first storage.

2. JUL 2026

   Brand mark applied

   Reuleaux-triangle logo across splash, header, hero and favicon.

GAMEINYOU

Ecosystem

Surface

keuristic.com/gameinyou

Storage

localStorage

Tests

38-check Playwright suite

Self-contained match tracker with persistence, shipped with an end-to-end browser test suite.

Every surface built for GAMEINYOU

• Gameinyou appMatch tracker with local persistence.

Timeline

1. JUL 2026

   Launched

   Self-contained match tracker; 38-check Playwright suite green.

2. JUL 2026

   Shard mark shipped

   Mark and wordmark applied from the brand handoff.

CIMULACRUM

Machine learning

Surface

keuristic.com/cimulacrum

Engine

Ready Player Me

State

3D persona page

A 3D persona surface built on Ready Player Me, exploring what an identity layer over discovery data looks like.

Every surface built for CIMULACRUM

• Cimulacrum3D persona creator.

Timeline

1. MAR 2026

   3D persona page shipped

   Ready Player Me avatar creator launched, with a same-day React Compiler fix.

BOLDAY

NLP · social listening

Surface

None yet

Field

NLP · linguistics

State

Concept

Listed because the portfolio should show what has not been built as clearly as what has. There is no product behind this card yet, and it does not pretend otherwise.

Timeline

1. —

   Scoped only

   Category and positioning defined; no build started.